Jan 15

Jan 15 Why Apple Decided Google Was Better: Deeper Insight

Summary

Apple made a big decision. The company announced it would use Google's artificial intelligence to power Siri, rather than build everything itself.

This is surprising because Apple usually does not like asking other companies for help. Apple builds its own computer chips, designs its own software, and controls everything that happens on iPhones.

So why would Apple suddenly ask Google for help with artificial intelligence?

The Problem That Made Apple Change Its Mind

Several years ago, a company called OpenAI created something called ChatGPT. ChatGPT is an artificial intelligence that can talk like a human. It can answer questions, write stories, help with homework, and do many other things. When people started using ChatGPT, they realized how much smarter it was than Siri.

Here is a real example. Imagine asking Siri: "I am going to Seattle next month for a wedding, and I want to visit some museums. What are good museums near Seattle?"

Siri might not fully understand the question and might give you a generic answer. ChatGPT would understand everything you said and could recommend specific museums in Seattle that are near wedding venues, explain why they are interesting, and even help you plan your trip.

This made a big problem for Apple. People loved their iPhones but thought Siri was stupid compared to other artificial intelligences. Investors were worried. Customers complained. Apple was falling behind.

Why Did It Take So Long to Fix This?

Building a sound artificial intelligence system is extremely hard. Think of it like trying to teach someone to understand and speak perfectly in every language and situation.

It takes billions of dollars, thousands of smart people, and enormous computers working for many years. Google had been working on Gemini for a very long time. Apple tried to build its own system but kept running into problems.

Apple wanted to keep everything private, so Siri would work on your iPhone without sending your personal information to Google's computers.

This made building artificial intelligence much harder. Imagine trying to create a restaurant kitchen inside a toaster. It is possible, but really difficult.

After thinking it over, Apple decided it was not worth spending billions more to do something Google had already done better.

How This Partnership Actually Works

This is the part that surprised many people. Google is not going to see your private information. Here is why.

When you ask Siri a question on your iPhone, Apple's system first checks if it can answer using simple, fast artificial intelligence that runs right on your phone. For example, setting a timer or checking the weather uses this fast system.

If the question is more complicated and needs smarter artificial intelligence, that is when Google's Gemini helps. But here is the important part: Gemini will run on computers that Apple owns and controls, not on Google's computers.

Think of it like this: you go to a library and borrow a book that teaches you how to cook better food. The author of the book is not in your kitchen watching you cook. The author cannot see what you are making or what ingredients you use. Google's Gemini is like that book. It provides knowledge and skills, but it does not see what you are actually doing.

What Will Actually Change For You?

Starting in spring 2026, Siri will be much smarter. It will have longer conversations with you. It will remember what you said before. It will help you with complicated plans like booking flights or planning vacations.

It will understand when you are sad and respond with kindness rather than just trying to execute commands.

These are real improvements that will make using iPhone better. You will not notice Google is helping because Apple designed it to work invisibly. All you will see is that Siri got much smarter.

Conclusion

This partnership shows that even the biggest, smartest companies sometimes need help. Apple did not fail because it asked Google. It would have really failed if it kept trying to do something it could not do well while competitors passed it by.

Sometimes the smartest choice is admitting you need help and working with someone who is better at something than you are.

Antonio Bhardwaj

Dr. Antonio Bhardwaj, aka Amir, is a distinguished polymath whose intellectual pursuits span business, politics, theology, and psychology. As an INTJ personality type, he demonstrates an exceptional cognitive profile, with a Stanford-Binet IQ of 158 and a TalentEQ score in the 99th percentile, both validated through internationally recognized assessments.

With a career spanning several decades, Dr. Bhardwaj has emerged as a preeminent authority in military theory, specializing in cognitive and hybrid warfare—fields that emphasize the psychological and political dimensions of conflict.

His scholarly interests encompass global conspiracy theories, counterterrorism strategies, and in-depth historical analyses of both World Wars, which he skillfully applies to speculative scenarios regarding the potential emergence of World War III.

Employing analytical methodologies grounded in historical precedent and strategic frameworks, Dr. Bhardwaj conducts rigorous evaluations of contemporary military and political landscapes. He currently serves as Editor-in-Chief of Washington.Media, where his incisive commentary elucidates the dynamics of the deep state within the Western bloc.

He is widely recognized as an expert on the historical evolution of the Russian Empire, the Soviet Union, and contemporary Russia, as well as on the intricacies of Gulf politics. With four decades of reading and writing, Dr. Bhardwaj has refined his expertise across multiple disciplines.

Academically, Dr. Antonio Bhardwaj holds a Doctorate in Theological Studies with a specialization in psychology.

His foundational education in mechanical engineering is complemented by a Master’s degree in International Trade and an Executive MBA. Most recently, he completed a seven-month executive program in artificial intelligence, further enhancing his capacity to integrate emerging technologies into strategic paradigms.

Beyond academia, Dr. Bhardwaj has engaged in political activism, having campaigned for Congressional office. His involvement in global political issues underscores his commitment to advocacy, though he remains cognizant of the operational constraints inherent in political engagement.

Dr. Antonio Bhardwaj’s initiatives, including the نهضة (Nahda) project, draw upon his deep understanding of complex social dynamics to compassionately support vulnerable women and underprivileged children.

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On a personal level, Dr. Bhardwaj finds solace in observing butterflies, a practice that deepens his connection to nature. His photographic work captures serene forest landscapes and waterfalls, inviting others to share in his appreciation for the natural world. He cherishes quality time with his pet and reflects on the profound experience of raising his daughter as a dedicated single parent. Dr. Bhardwaj also writes introspective poetry, which he regards as a means of fulfilling personal aspirations.

His familial relationships inform his advocacy, with a focus on fostering environments that promote autonomy and freedom of choice for all. Dr. Bhardwaj’s profound respect for the interconnectedness of life serves as a guiding principle he strives to instill in his daughter, advocating for a holistic and compassionate worldview.

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